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Why personal branding is key for ambitious badminton players

Creating a personal brand is a surefire way to increase the fanbase, and thereby...

Who dominates sales of badminton equipment around the world?

The sale of badminton equipment such as racquets, shuttles, shoes, bags, and badminton-specific clothing...

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Inspiring mixed doubles rallies featuring top doubles players

Are you looking for inspiration to improve your mixed doubles badminton game? Then see...

When will Vietnam produce more top badminton players?

Vietnamese badminton players have not been well-represented in the top 32 in recent years....

Will India finally win gold in Paris 2024 Olympics Badminton?

Can India break their curse and win Olympic gold in badminton? With 5 athletes competing in Paris could they bring more success to Indian badminton?

Paris Olympics badminton: meet the future stars

Who are the young rising badminton stars at the Olympics in Paris? Paris Olympics...
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